About the project

For years, Swisscom has been dedicated to staying at the forefront of the digital age, ensuring that it remains in tune with the aspirations of new generations. As part of this commitment, Swisscom ventured into the world of E-Sports by hosting an exciting tournament and event.

During the challenging COVID-19 era, we had the privilege of orchestrating an online activation that brought the thrill of E-Sports right to the homes of our audience. One of the highlights was an interactive quiz that engaged viewers in real-time, adding an element of excitement to the event. Participants not only had the chance to test their knowledge but also the opportunity to win a fantastic prize.

The grand prize offered a unique and unforgettable experience - an evening of gaming at the cinema with friends.